Zinsser | Merchandising

Going strong since 1921, Rust-Oleum has been a worldwide leader in protective coatings for both the professional and for the home. Zinsser, a Rust-Oleum brand, provides problem-solving products including high-performance primers and sealers.

Project included packaging and merchandising strategy for Zinsser branded stains and coatings at The Home Depot. The objective of the project was to create a shopping experience that is well-organized and educational, while communicating features, benefits and value that consumers will relate to.

Zinsser Store Display