With options for those who need anything from support to extended sizing, The Comfort Sock is dedicated to providing both comfort and style with every pair of socks.
Array partners with The Comfort Sock to generate an overarching social plan, combining strategy, content creation (including photo shoot and video direction) and tracking for all of their channels. To appeal to each audience, the Array team creates specific posts for each channel and writes the monthly blog for The Comfort Sock, called The Sock Drawer, featuring products to drive sales. Array’s team also assists in strategy and the creation of digital promotions with Google Ads and email campaigns, extending beyond social media to enhance the online experience.
Array’s work has resulted in increased sales and consistent branding across all of The Comfort Sock’s social media channels.
“Array has a beautiful aesthetic that always feels relevant and aspirational—their work is first class!”