PokémonGo: Generic Targeting Approaches can be Successful
Do you “Gotta catch ém all?” As I’m sure you already know, there has been a massive revival in Pokémon’s popularity as the augmented reality mobile app, PokémonGo. It launched in mid-July and…
Client Spotlight: Swopt Cleveland Cleaning Company
With the Cavaliers NBA championship victory still fresh and the Indians’ promising year off to a great start, we here at Array thought “what better way to join in on Cleveland’s…
Internal Thoughts "Who's Promoting Who?"
It seems like it was just yesterday that I was in Array Creative’s office for the first time. Zoe, Tara’s  corgi, was licking my feet and I was struggling to…
Creating an Online Presence
Social Media is a powerful thing. When it comes to promoting a business or a product, social media adds a personal touch that traditional advertising can’t match. Social Media helps…
Lights of Hope - Celebrating Cancer Awareness
Although skies were grey and ominous, hearts were full as many gathered at Akron Children’s Hospital for the Hope Lights the Way event to remember, honor and celebrate those affected…